Dog Super Food - British Free-Range Chicken

Product Type

Complete dry dog food for adult dogs

Main Protein

British free-range chicken

Flavour

Chicken with ginger, pomegranate, kale, artichoke and blueberry

Format

Dry triangular kibble

Kibble Size

Approximately 15 mm × 6 mm; tolerance ±1 mm

Net Weight

To be confirmed for final MAXBOX retail pack

65% Total Chicken: A protein-first recipe made with 65% chicken to provide essential amino acids, vitamins and minerals for everyday health and well-being.
Minimum 35% Freshly Prepared British Free-Range Chicken: Freshly prepared free-range chicken brings natural flavour, high-quality protein and moisture-bound nutrients to the recipe.
Naturally Occurring Collagen: Collagen from the freshly prepared ingredients provides structural building blocks that help maintain healthy joints, bones and skin.
Five-Superfood Blend: Ginger, pomegranate, kale, artichoke and blueberry contribute potassium, vitamins, antioxidants and plant-based nutrients.
Digestive Health Support: Added FOS and MOS prebiotics help support beneficial gut bacteria and everyday digestive balance.
Adult-Optimised Kibble: The triangular 15 mm × 6 mm kibble is designed for adult dog mouths and encourages chewing rather than rapid swallowing.
Complete Everyday Nutrition: With 32% crude protein, balanced fats, minerals and vitamins, the recipe is formulated as a complete food for adult dogs.
Suitable for All Adult Breeds: Daily portions can be adapted for small, medium and large adult dogs according to weight, activity and body condition.

65% Chicken (Freshly Prepared British Free-Range Chicken 35%, Dried Chicken 22%, Chicken Fat 6%, Chicken Gravy 2%), Sweet Potato, Beans, Beet Pulp, Dried Superfood Blend (including Ginger, Pomegranate, Kale, Artichoke and Blueberry), Omega-3 Supplement, Minerals, Fructooligosaccharides (175 mg/kg), Mannanoligosaccharides (50 mg/kg), Olive Extract (0.01%).

Crude Protein

32%

Crude Fat

14%

Crude Fibre

3%

Crude Ash

8.5%

Moisture

8%

NFE

34.5%

Metabolisable Energy

372 kcal/100g

Omega-6 Fatty Acids

4%

Omega-3 Fatty Acids

0.6%

Calcium

1.3%

Phosphorus

1.1%

Collagen

6%

Vitamins: Vitamin A 14,423 IU; Vitamin D3 2,000 IU; Vitamin E 96 IU.

Trace Elements: Zinc 48 mg; Iron 48 mg; Manganese 34 mg; Copper 14 mg; Iodine 0.96 mg; Selenium 0.29 mg.

Use the table below as a starting point. Adjust the daily amount according to your dog’s breed, age, temperament, activity level and body condition. Divide the daily allowance between meals where appropriate.

Weight of Adult Dog Grams per Day

1–5 kg 25–85 g

5–10 kg 85–140 g

10–20 kg 140–240 g

20–30 kg 240–325 g

30–40 kg 325–400 g

40 kg+ 400 g+

Confirm the final retail pack weight and final on-pack ingredient declaration before publication. Product specifications may be updated to account for raw-material variation and regulatory requirements.